Creating compelling technical writing is a challenging task - and one of the most important duties required of all Natural Resource Professionals. Writing clear and engaging text is essential to developing competitive proposals, creating persuasive and compelling arguments, for permit and regulatory applications, and to provide complex information to clients in a credible and trust-building manner. Writing is often your only impression to others, and represents the face of any organization.
The challenge is that technical writing, as traditionally taught and used, is mundane; it is tedious to write and laborious to read. It does a very poor job of persuading the reader. The discipline has become dogmatic on rules and brevity - at the cost of effective persuasion. While operating within the conventions of technical writing, we must return the focus to its purpose: to convey information and persuade the reader.
For more information and registration, please see course page here.